Serina Bay is located within the inner city of Georgetown. It is next to the proposed future MRT and LRT Transportation Hub and immediately accessible to the proposed Jelutong Expressway and Penang Bridge. KOMTAR, Prangin Mall, the Ferry Terminal to and from Butterworth and the Marina are within short walking distances. The new 'Sia Boey' wholesale market is just next door. A wet market, schools, banks, restaurants, clinics and hawker centers are just within short walking distances.